What to Do Daily, Weekly and Monthly to Brand Your Book

"The key is not to prioritize what's on your schedule, but to schedule your priorities." - Stephen Covey


Most authors will not become millionaires unless they have multiple works or multiple streams of income that can keep their income level consistent. Otherwise, they will not be able to give up their "day jobs."

But there are ways to build momentum, expand your platform and solidify your brand so you are successful. Most authors tell me, "I don't have time" or "I don't know what to next" or "I hit a brick wall - and I can't seem to get motivated to market anymore."

You can market yourself everyday just by doing these things. When I coach clients, these are the things I tell them to do on an ongoing basis:

Monthly

•  Attend a writers meeting or critique group.
• Ask for reviews or endorsements from those you've given "comp" copies too.
• Attend a civic organization and tell the members what you do.
• Read trade publications like Writer's Digest or The Writer.
• Take a teleclass or attend another type of live internet event.
• Look for contests you can enter or awards you can nominate yourself for.
• Create a YouTube video message or be a guest on a local cable show.
• Hold or plan a teleseminar.
• Update your media list & research for new ones to add.
• Invite a media person you've admired to lunch.
• Participate at an event by speaking, presenting or teaching.
• Write articles and submit to article directories.
• Post reviews of other books you've read on Amazon.
• Write and post press releases.
• Write and pitch feature stories to the media.
• Create and distribute an online or direct mail newsletter.
• Reach out to bloggers and see if you can do a "blog tour" with them.
• Meet with your advisors, mentors or "master mind" partners.
• Add additional information to your website or blogsite (i.e. a blog article, a link).
• Keep in touch with key bookstores that are selling your books.
• Email mini-courses to those who sign up via an Eblast that you send out.
•  Manage back end tasks such as customer support, accounting, sales, etc.
• Look for easier ways to do business. Ask others what systems they use.

 Weekly

• Give someone you meet one of your books and follow up in 30 days.
• Visit an online forum and participate or get some PR coaching.
• Look for new articles to read on internet marketing and joint ventures (Google).
• Listen to podcasts (look for the topic of interest online in a podcast directory).
• Send an eblast to your email list - giving them a tip or link to blog post you found helpful.
• Mail a handwritten note or postcard to someone you met in person or connect with online.
• Post to your blog & add a new feature to "amp" it up (get cues from other blogs).
• Drop postcards or bookmarks at places where you regularly go - bookstores, libraries, hair salons, cleaners, restaurants, coffee shops.
• Update your website or blogsite by adding current "media hits" and interviews.
• Send an email to someone online you would like to connect with.
• Interact with a "group" on Facebook or LinkedIn.
• Get to know the key authors / leaders in your field. Follow their blogs or Google them to see what they are up to.
• Keep track of your stats on your website, blogs and Ezine opens.
• Do at least one blog talk show or at the very least call-in to one.
• Post a bulletin on your MySpace or Facebook and add some new blogs.

Daily

• Write. Write. Write. That's your main job. Content is king!
• Read some trade pubs or read magazines in your niche.
• Comment on someone else's blog.
• Make a phone call to a media outlet you'd like to be featured on.
• Read the daily newspapers looking for topics you can comment on.
• Scan columns by the regular columnists and give feedback their blogs.
• Add friends to your Facebook, MySpace, LinkedIn accounts.
• Follow someone new on Twitter or Shelfari.
• Add people to your database that you meet or have not been in touch with (with permission).
• Add an automatic signature to all the emails your answer.
• Twitter by sending a link to your blog, or a favorite blog, or a free report they can download.
• Participate in message boards, chat group or yahoo groups that are industry related. This helps to increase exposure and give your information to stay on the cutting-edge.

For a creative writer and author, time is managed with calendars - not with clocks. What you are doing is leaving a virtual "footprint" everywhere you go - online and offline. These elements can be implemented with little or no outside help.

If implemented correctly and consistently, these mini-marketing tactics can help revolutionize your ministry or business in no time. By continually branding yourself with the key message of your platform, people will come to you for information and expertise.

Remember to have a marketing mindset and let people know why they should buy your book (mention the benefits of what the book will do for them.) Keep the main thing "the main thing" - focus on changing lives and making an impact for the Kingdom.

Building solid relationships is critical at every stage of branding. Don't expect instant results though. Trust is the basis of all relationships. Trust is never freely given - trust is earned. Demonstrate your solid commitment and be willing to stay the course.

Ministry marketing pioneer, Social media strategist and PR Coach Pam Perry helps African American Christian authors garner publicity and leverage online strategies. As a 20-year PR veteran, she is also the co-author of "Synergy Energy: How to Use the Power of Partnerships to Market Your Book, Grow Your Business and Brand Your Ministry." For a free MP3 of "What Every Author Should Know," go to http://www.PamPerryPR.com. She's also the creator of the ChocolatePagesNetwork, a social network for Christian authors and the Chocolate Pages Show on Blogtalkradio. She offers free help at her blogsite: http://www.MinistryMarketingSolutions.com with her podcasts, Ezines and teleclasses.

Article Source: http://EzineArticles.com/?expert=Pam_Perry

Web 2.0 Recommended Reading List

Here's a list of Recommended books that we gave to those who came to our recent Social Media Success workshop at the Michigan Minority Business offices in Detroit led by Pam Perry, Social Media Strategist.

If you're not really leveraging the power of the internet for your business, any of these books will help you get in position to do so. We want you to have a great 2011!! Get a jump start by reading any of these books.

1. Black Business Secrets: 500 Tips, Strategies and Resources for the African American Entrepreneur by Dante Lee(Smiley Books) 

2. Branding For Dummies by Bill Chiaravelle and Barbara Findlay Schenck

3. The New Influencers: A Marketer's Guide to the New Social Media by Paul Gillin

4.The E Code: 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly - Using Only Email! By Joe Vitale and Jo Han Mok

5. Advanced Email Marketing: How to Deliver the Right Message to the Right Audience by Jim Sterne

6. Permission-Based E-Mail Marketing That Works!: Everything You Need to Know by Kim MacPherson



7. What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere by Ted Demopoulis



8. The New Rules of Marketing & PR: How to use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly by David Meerman Scott



9. Blogging for Dummies: Set up, publish and maintain a blog that draws readers by Brad Hill



10. Be The Media: How to Create and Accelerate Your Message...Your Way by David Mathison



11. Syndicating Web Sites with RSS Feeds for Dummies by Ellen Finkelstein



12. How to Win Sales & Influence Spiders: Boosting your Business & Buzz On the Web by Catherine Seda



13. Success Secrets of the Online Marketing Superstars by Mitch Meyerson

14. YouTube for Dummies: Share Your Home Movies or Videoblog Online by Doug Sahlin and Christ Botello

Check out the Diverse Business Blog

http://www.diversebusiness.blogspot.com/
www.blogtalkradio.com/diversebusiness Hear the show!
http://www.solutionsdrivenworkshops.com/ > New for 2011!

[Get in GEAR by reading these books on Social Media Marketing! ]


God bless you!
Pam Perry
http://www.pamperryprcoach.com/

Daddy’s Delight

In Daddy’s Delight, Dr. Karia Bunting reminds women that they are God’s workmanship, His masterpiece, His “poema”. That God has intricately woven together every fiber of their being and created each one special and unique. That God, having completed His work of art, gave her to mankind as a gift.

Evident in this great care God took in fashioning woman is the importance and value of each one. So why do so many women struggle with God’s design, wishing they could change just this or that one thing about themselves?

Dr. Bunting challenges each reader to accept and embrace the fact that, in whatever season of life, she is God’s masterpiece – not her own work of art. When God sees her, He sees His beautiful creation. A creation that yes, has some wrinkles needing to be smoothed out and yet is one in whom He delights to love to perfection.
 
About the Author:
Karia Bunting

KARIA BUNTING (Dallas Theological Seminary; Louisiana Baptist Theological Seminary; University of Texas) is an expository Bible teacher and the founder of Focused Forward Ministries. She currently serves as an adjunct professor at Dallas Baptist University and teaches a weekly Bible study at her church, Oak Cliff Bible Fellowship. Karia and her husband, George, live in Dallas and have three children.

Learn more about Karia at http://focusedforwardministries.org/.
 
 
 
 

Review of Small Reports Fortune

Review of Small Reports Fortune

by Jimmy D. Brown


Where you can Buy it: http://tinyurl.com/2g9ee2o


Product Description: A step-by-step manual for creating small reports and selling them for profit. This course includes everything you could possibly need to get your first small report written and selling on clickbank.com

The course comes as a 101-page manual in .PDF format, 7 downloadable .MP3 sessions, 4 exclusive bonuses in .PDF format and a set of video tutorials.

For this price, you're getting a course in market research, a course in copywriting, a course in web creation, a course in marketing your product... I mean, it's almost silly how thorough he is in this one product. It's truly a comprehensive, step-by-step course.

The only thing that Jimmy doesn't do is actually sit down and write the reports for you -- but I do think that's understandable since the price is so reasonable. ;)

If you order today, you can be taking orders for you first small report in less than 1 week from NOW.

Who This Product is Intended For: Anyone wants to make money with infoproducts. It is especially useful for those who want to create ebooks, but are intimidated by creating a large infoproduct.

Uses: This course will teach the steps you need to write short reports that people will want to read and make money doing it.

Pros: Small Reports Fortune is filled with language that is easy to understand and includes examples so that you understand exactly what to do and how. Not only are you shown how to write the reports, you are also given information on how to best design, price, and sell your small report. Finally, you're given tips on how to use your small reports to build even more income.

Con: None apparent. The only thing that isn't covered in depth is how to get traffic once you've gotten the report written and ready to sell. However, Jimmy does offer several other courses with training to get traffic, especially his. http://tinyurl.com/2g9ee2o



Personal Opinion: This course made it easy for me to see the HUGE potential in writing small reports. Additionally, it gave me a system for creating a quality product and a roadmap to follow to get them to market.

When he released a new course on creating ebooks, I thought, "What in the world could he possibly have to say on the subject that hasn't already been said?"

I thought that was a fair question.

And I must say that I'm impressed with the answer.

Jimmy has put together a nice course here that teaches how to create small reports...

The case studies he provides at his site attention-grabbers for sure -

* Over eighteen-thousand dollars in monthly residuals.

* Over thirty-thousand dollars in one day profit.

* Over one million dollars in total profit.

All from writing short reports.
But, as impressive as all that is, what really got my attention - and my endorsement - was the fact that he shows anyone (even rank beginners!) how to start from scratch and actually make a profit in just 7 days.

That means, if right now you have no list, no web site, no ideas ... nothing ... you can still actually make money from this system in just 1 week.

(Of course, if you have some of those things, you can see results even quicker!)

Jimmy has even included as one of the bonuses, a 16-page report that offers a systematic checklist broken down into daily activities for you to complete.

Assignments appear in chronological order, completely cover the entire process of creating a small report from start to finish and refer to specific pages of the main manual and bonuses to provide complete, detailed instructions for completing each assignment.

I mean, it's all broken down into easy-to-do steps!

And, best of all, he shows his exclusive never-before-revealed "Six Phases Of A Six Figure Small Report Business"

In order words, there's a "small fortune" to be made with these "small reports"!

Check it out for yourself at here.

Off to write my first Small Report,
Wanza Leftwich
The Gospel Writer